The Grateful Dead are alive and well in many mountain towns, and Jackson is no exception.
Whether it’s hearing “Cold, Rain and Snow” from the Thunder chairlift, seeing Teton-inlaid “stealies” at Cowboy Coffee or celebrating Jerry Garcia’s birthday with the Deadlocks each year, the music, art and culture of the Grateful Dead have proven evergreen in the 50 years since the band’s founding.
“They’ve seemed to have done very well captivating that ski bum snow culture,” said Steve Jones, who founded Teton Gravity Research with his brother Todd and friends. “Even when you ski around here, it’s hard to go anywhere without one of the lifties cranking the Grateful Dead. It’s funny how hand-in-hand they go.”
The Dead have always been a big influence for the Jones brothers, and this week they’re celebrating the launch of a new collaboration that makes that connection even stronger.
Friday night, skier and artist Chris Benchetler will celebrate the opening of his Dead-inspired art show with Skye Walker, “Fire on the Mountain,” from 6 to 8 p.m. at Teton Gravity Research’s town store. After the art show, the Deadlocks will perform at Glorietta Trattoria, another Dead-friendly local business, on Saturday.
Tickets for the show cost $10. Proceeds support Protect Our Winters.
Benchetler and Walker designed custom Dead-inspired graphics for Atomic skis, as well as merchandise and gear that will be sold through Teton Gravity Research and Dakine.
The multibrand collaboration came together when Benchetler and Todd Jones discovered a shared love for the Dead during an Atomic athlete ski trip in Mammoth, California. (Jones’ son, Kai, skis for Atomic.)
Just like no Dead show is ever the same, no line can ever be replicated on skis. In addition to the gear and merchandise collaboration, Benchetler is planning a short edit with fellow Dead-loving skiers and riders to all Grateful Dead music.
Correction: The Deadlocks are playing on Saturday, not Friday.