Fresh off the latest edition of its Ultimate Towner Obstacle Course, Grand Dynamics International is prepping to send residents and visitors on a new adventure called the Jackson Hole Scavenger Hunt.

Small teams will use a smartphone app with maps, photos, videos and other features to receive clues for challenges, then text and post photos or videos when they complete them. Some challenges will be location specific; others can be done anywhere. There will be trivia questions, puzzles and photo stickers, and prizes from businesses.

“’Game-ification’ of visitors’ experience is a new trend,” said Tim Walther, president of Grand Dynamics International. “People are looking for fun ways to explore a particular location that is right in the palm of their hand. It’s on their smartphone.”

Walther didn’t want to reveal details about challenges but said the scavenger hunt is designed to be educational, fun and respectful of Jackson Hole’s culture, its community and its businesses. The app, for example won’t direct anybody enter an establishment and do something kooky or disruptive.

“It isn’t bringing people inside the businesses to interrupt business,” Walther said.

Businesses have the opportunity to be involved on the rewards side. They can offer goodies for the completion of a challenge, things like two-for-one appetizers, free drinks or 20 percent off a retail purchase.

“We want to get a businesses to offer the coolest incentive to have people come into their business,” Walther said.

Inventing creative challenges is another way they can become involved.

“We are even seeking ideas for checkpoints,” Walther said. “It doesn’t have to be at your business. If people have ideas about fun ways to engage a visitor or private group, we are seeking those ideas.”

The app will benefit Teton County Search and Rescue with at least one challenge related to it, and provide a way for scavenger hunters to donate to the organization.

The JH Scavenger hunt can be customized for private events. For the general public it will be available on demand, with an entry fee of around $30, Walther said.

The public debut will be June 8 and 9, with a grand opening starting in Miller Park. That weekend’s version of the hunt will take teams around downtown Jackson and give them about two hours to complete the challenge. Registration details, rules and other information can be found at JHScavengerHunt.com.

Grand Dynamics, which started in Jackson, has been delivering experiences for private groups for 21 years. It has offices around the country and a sister company in Thailand, Walther said.

Among the types of events it creates as team-building opportunities for companies are “Amazing Race” contests and scavenger hunts.

“We started integrating smartphone technology and app-based private programming for private corporate clients. … We realized we wanted to make some of the programs available to the public,” Walther said.

The Jackson Hole Scavenger Hunt will enhance visits to the Tetons, he said.

“It’s just making the Jackson Hole experience more fun,” Walther said.

Contact Jennifer Dorsey at jennifer@jhnewsandguide.com or 732-5908.

Jennifer Dorsey is chief copy editor and Business section coordinator. She worked in Washington, D.C., and Chicago before moving to the Tetons.

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