TAXABLE SALES REPORTED TO Wyoming’s Department of Revenue and Taxation in October totaled $235 million, an extremely healthy 33% increase over the amount reported in October 2020. A lag of about a month separates actual sales and when taxes are reported by the state, so October’s number generally reflects sales in September, when tourism slowed down some.

The $235 million figure was also the third-highest in Teton County’s history, trailing only the numbers reported the two previous months (August and September 2021).

During fiscal year ending in October, all of Teton County’s taxable sales totaled $2.101 billion, 42.7% higher than during the previous 12 months and the county’s all-time record sales figure. It also marks the only the second time in Teton County’s history that we’ve broken the $2 billion sales mark in a 12-month period (last month was the first month).

Source: State of Wyoming

LOOKING AT LONGER-TERM TAXABLE sales trends, the graph above shows the 12-month running totals of Teton County’s total taxable sales since the report of October 1998.

The October 2021 number was so strong that the 12-month running total figure set an all-time high for the sixth consecutive month (the previous high was reported in March 2020). In short, the pandemic crushed the local taxable sales economy for about half a year, and since then it’s come roaring back, smashing records on a monthly basis.

Source: State of Wyoming

RETAIL SALES ARE THE BIGGEST category of Teton County’s total taxable sales. Retail sales reported in October totaled $89.3 million, 20% higher than the figure reported in October 2020 and the second-highest monthly figure in the county’s history (only August 2021’s report had a higher figure).

Retail sales reported during the fiscal year ending in October totaled $822.3 million. This is the highest-ever total for retail, a 39% increase over the previous 12 months, and only the second time total retail sales have exceeded $800 million in one fiscal year (last month was the first).

Source: State of Wyoming

Editor in Chief Johanna Love has covered the Jackson Hole community as part of the News&Guide staff since 1998. She took the helm of the newsroom in 2017. She fields story tips and kudos as well as criticism and questions.

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