Today at 11 a.m., Snow King Mountain Resort will open its new gondola to the public.
Residents are encouraged to take a free ride to the top of Town Hill, enjoy music by local band Lazy Eyes and check out the extensive renovations Snow King staff have made to the mountain.
It's the only day people will get to ride to the top for free, said general manager Ryan Stanley.
While it's not exactly the grand opening Stanley envisioned, he's still hoping the lure of scenic rides encourages people to come by. The first hundred people to ride the gondola will get free drinks at the summit.
At the top of Snow King, new beginner zones with carpet lifts have been carved into the landscape. The sunny backside of the mountain also got a facelift with fresh runs and its very own Sunnyside Lift.
Construction continues on summit buildings, but the panorama house will be open this winter (and this Saturday) with limited food and drinks.
Jackson mayor Hailey Morton Levinson is expected to speak at the 11 a.m. ribbon cutting. The gondola will run until 4 p.m.